Google Analytics Comparison

Google Analytics Free Vs. Google Analytics 360: A Detailed Comparison Chart

Have you ever wondered how Google Analytics, the free edition, differs from the premium edition Google Analytics 360? ZoomOwl brings this guide to show you the key differences and help you choose the right product Read more…

Google Analytics Data

How to Organize and Structure Your Google Analytics Account

Organizing your Google Analytics (GA) account can be a little challenging with ample technical terminology (Property, View, Organization, etc.,) to confuse you. ZoomOwl brings a guide to help Analytics admins establish the right organizational structure Read more…

Twitter Hashtag

How Is Twitter Ranking Your Tweets for Hasahtag Searches, Exactly?

Are you wondering about the Twitter ranking algorithm for top tweets in hashtag searches? ZoomOwl does a detailed analysis of various ranking factors related to individual tweets, tweeting accounts, geography, embedded items, engagement metrics, etc., Read more…

The Complete Guide to Analyzing Your Twitter Account

Generating engagement on Twitter is no easy task. Your tweets, retweets, mentions, hashtags, etc., may not influence if they are poorly targeted. Analyzing your followers, tweets, and hashtags can help you generate better engagement on Read more…

How to Make Sense of the (Not Provided) Search Keywords in Google Analytics

Frustrated by the (not provided) search queries in your Google Analytics organic traffic reports? There are ways by which you can still make sense of that data. This post explains how, using Google Analytics and Read more…

Analyzing Your Web Traffic Better With Google Analytics Calculated Metrics

Wondering how to get more intelligence from your web traffic reports? Get to know Google Analytics calculated metrics. In this post, you will find how to create them and how to use a number of Read more…

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