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12 Important Recommendations for Successful Email Marketing

Email marketing provides the highest median ROI (124%) among all digital marketing activities. ZoomOwl brings…

How to Keep Track of Scroll Activity on Your Website Using Google Analytics and Tag Manager

How can you find whether your website's visitors are interested in your content? The best…

How to Record Your Website Visitors & Their Actions With a Session Replay Tool

Have you ever wondered about session replay, the recording of your visitors' actions on your…

Google Analytics Free Vs. Google Analytics 360: A Detailed Comparison Chart

Have you ever wondered how Google Analytics, the free edition, differs from the premium edition…

How to Organize and Structure Your Google Analytics Account

Organizing your Google Analytics (GA) account can be a little challenging with ample technical terminology…

How Is Twitter Ranking Your Tweets for Hashtag Searches, Exactly?

Are you wondering about the Twitter ranking algorithm for top tweets in hashtag searches? ZoomOwl…

The Complete Guide to Analyzing Your Twitter Account

Generating engagement on Twitter is no easy task. Your tweets, retweets, mentions, hashtags, etc., may…

How to Make Sense of the (Not Provided) Search Keywords in Google Analytics

Frustrated by the (not provided) search queries in your Google Analytics organic traffic reports? There…

Analyzing Your Web Traffic Better With Google Analytics Calculated Metrics

Wondering how to get more intelligence from your web traffic reports? Get to know Google…

Google Analytics Filters: Why and How to Use Them

Analyzing web traffic is a lot easier if you apply intuitive filters on them. Google…

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