Tag: B2B marketing

Image 1h.0. B2B Lead Generation

How to Generate B2B Leads From Your Website Using Google Analytics

Have you wondered about generating B2B leads from your website? You can use Google Analytics and a great B2B lead filter for the purpose. B2B marketing is far more complicated and recondite than B2C, due to the diversity in the B2B market. For instance, there are B2B product companies and services companies. Some small companies …

Image 1g.0. B2B Google Analytics

How to Use Google Analytics More Effectively in B2B Marketing

B2B organizations, like B2C, need to do in-depth analysis of their web traffic. How can Google Analytics be used for B2B marketing effectively? Find out here. Most of your Google Analytics reports are relevant for B2C companies. Even in Google’s literature, it’s hard to find a lot of information concerning B2B companies and their audiences. …